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Google AdWords Performance Planner is an excellent tool which enables you to formulate accurate plans to measure ad performance and predict how such changes and budget alterations would affect your key performance indicators. This useful tool helps you quickly identify the proper spend levels and subsequently decide on how to optimize your ad...

Google AdWords is a great program, but it can become overwhelming when trying to keep track of your AdWords budgets. You need to be able to set up an effective way to split your money among your AdWords campaigns. Keep in mind that you will need to set up budgets for your PPC campaigns and SEO. If you do...

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